Career Resources >> Browse Articles

Browse Entering the Marketing, Advertising or PR Field Articles

  • Rate

    Expert Advice: Future Marketing Jobs

    Expert Advice: Future Marketing Jobs
    Question: Do you have any information about marketing jobs that companies will be demanding in the future? What types of jobs, in other words, will be in greatest demand? Examples might include B2B Marketing, Product Development, Brand Management, Hi-Tech Marketing, Market Research, Marketing Communications, etc. Answer Wow, very broad question. I would say that there will be demand for professionals in ...
  • Rate

    5 Ways to Vet Your Next Employer

    5 Ways to Vet Your Next Employer
    We all know that before bringing you on board, a potential employer will do some vetting. They'll scour the internet searching for digital dirt, or any discrepancies from your resume. They'll try to get a glimpse into your personality. They want to know as much as they can about you. After all, they’re about to let you – an unknown quantity ...
  • Rate

    MediaBuzz's Resume Guide

    MediaBuzz's Resume Guide
    Having trouble figuring out how to structure your resume? Should it be one page or two? What should be included? Fitting all of your job experience onto one piece of paper can be a daunting task. Figuring out what will grab an employer's attention makes it even harder. But MediaBuzz can help. We've gathered tips from top experts, ranging from "How ...
  • Rate

    5 Job Hunting Mistakes that Scream "I'm Unprofessional"

    5 Job Hunting Mistakes that Scream "I'm Unprofessional"
    In most job-filling situations, the employer has the luxury of choosing from several well-qualified applicants, all of whom could probably do the job. That's when the little things, like the common but often unrecognized mistakes described here, almost always come into play. Make sure you avoid them, so they don't cost you a shot at the job. h4. *1. Using a ...
  • Rate

    How to Take Control of Even the Worst Job Interviews

    How to Take Control of Even the Worst Job Interviews
    If you think you've had a bad job interview, consider the true story of a woman who became so physically ill during her interview, that she grabbed the trash can and ... yes, puked in it. She got the job. Not because of what she did, but because of the way she handled the nightmare scenario. She excused herself to the ...
  • Rate

    5 Creative Ways to Find Work in a Tough Economy

    5 Creative Ways to Find Work in a Tough Economy
    Finding work in the current economic climate can be challenging, whether you are entry-level, or quite experienced in the workforce. It is an absolute must to think outside of the box in order to succeed in a job search. These five creative ways can help almost anyone find work in a tough economy. Get Started!
  • Rate

    How Two Marketing Pros Climbed to the Top

    How Two Marketing Pros Climbed to the Top
    You might think nearly all marketing executives ascended to their powerful roles in a series of predictable steps up the ladder in a particular company or industry. You would be wrong. Bound-for-glory marketing professionals begin their careers in a variety of situations and crisscross industries on the way to the top. But their choices of positions and employers are far from ...
  • Rate

    What Older Workers Bring to Marketing

    What Older Workers Bring to Marketing
    This article first appeared on Monster.  Hank Wasiak is in his 60s. He’s been in the brand-building business since he was 21. In the more than four decades he’s been working, technology has made the field more vibrant than ever. Instant messaging, viral marketing and social networking sites could make his workplace uncomfortable -- even scary -- for men and ...
  • Rate

    Bouncing Back After Being Laid Off

    Bouncing Back After Being Laid Off
    You've just received the awful news: Effective today, your services are no longer needed. You know you're not alone, but somehow that doesn't make you feel any better. Your mind tells you to put together your resume right away, but your body won't move. Here are some tips to help get your mind and body working together. Grieving Time Before you ...
  • +1

    MediaBuzz's Interview Guide

    MediaBuzz's Interview Guide
    Never seem to come up with the right answer during an interview? Not sure about what to wear? Worried you'll freeze trying to answer the most important question? Interviews may be the toughest part of the job search process, since everything about you is on display for the employer. Figuring out how to dress and the right thing to say can ...
    Rated: +1
  • Rate

    5 Tips on How to Break into Advertising

    5 Tips on How to Break into Advertising
    What's the most important qualification advertising agencies look for in young candidates, whether their interests lean toward the creative professions, account management or media buying? Industry experts say it's all about having the right instincts (and preferably some training) about how to deliver a crafted message to a targeted audience in the complex universe of advertising media. Here's a look at ...
  • +2

    Land a Job in Market Research

    Land a Job in Market Research
    No one wants to shoot in the dark. That’s why, when deciding whom to target for their products, senior executives want access to the most informative data available. How do they procure it? By hiring market and marketing researchers. “There’s a huge movement for marketing intelligence,” says Michael Giordano, marketing technology agent at Aquent, a marketing and creative staffing agency in ...
    Rated: +2
  • +1

    Expert Advice: Advanced Skills After Marketing Degree

    Question: I have a bachelors degree in marketing. Which advanced skills do you suggest I obtain to increase my value as a marketer? Answer: An MBA is always considered beneficial. If you are able to continue your education and gain this accreditation it will only increase your success within your chosen field. Also, depending on your area of expertise within Marketing, ...
    Rated: +1
  • +1

    Expert Advice: Getting International Experience

    Question: I am an international Business major. I speak two languages and have 5 years of marketing, sales and management experience. My ultimate goal is to be involved in International Brand management or International Marketing/Advertising field. It is extremely difficult to get my foot in the door because nobody wants to hire somebody without international experience. But how am I supposed ...
    Rated: +1
  • Rate

    Expert Advice: Marketing Positions Focusing on SEM Experience

    Question I have noticed more and more Marketing positions focusing on SEM experience. Is this a skill that has become mainstream? If so, do you recommend a place where one can get certified while continuing to work full time? What other additional skills would you recommend learning to stay ahead of the trends in Marketing these days? Answer While not always ...
  • Rate

    Resume Help for the Unemployed

    Resume Help for the Unemployed
    Mounting a job search when you’re unemployed may leave you feeling like you can’t compete with your gainfully employed peers. This just isn’t true. Transform your resume from holding you back to propelling your success. Assess the Gap “The best way to address an employment gap depends on how long you’ve been out of work,” says Teena Rose, director of resume-writing ...