Career Resources >> Browse Articles

Browse Entering the Marketing, Advertising or PR Field Articles

  • Rate

    Before They Were Prez: Job Tips from Our Founding Fathers

    Presidents were once lowly employees too... Think Presidents have it easy with all of their Cabinet and appointed staff to do things for them? Well, life wasn’t always so sweet. They had to work their way up the career ladder to the White House too! Here are some examples of jobs they had before the Oval Office and tips that ...
  • Rate

    Overqualified? 6 Job Hunting Strategies

    1. Withhold Your Resume Here's what not to do: Fire off a volley of resumes to human resources departments. "Sending a resume is simply a way to oblivion," says Jeffrey Fox, author of Don't Send a Resume. HR departments must quickly eliminate nearly all of the hundreds of resumes submitted for a single opening. At the first whiff of your extra ...
  • Rate

    6 Principles to Guide Your Job Search

    1. The Principle of Reciprocation People tend to say yes if they feel they owe you something. Example: Charities double their response when they include a dozen personalized address labels inside their direct-mail packages. On the Interview: Always enter the interview with the attitude that you're there to help rather than be helped. When sincerely felt and expressed, this automatically creates ...
  • Rate

    Eight Technology Etiquette Tips for Job-Seekers

    Eight Technology Etiquette Tips for Job-Seekers
    If there's any small solace when starting a job search in this recession, it's the proliferation of digital technology to help you re-enter the working world. Web sites like Indeed.com have multiplied the number of job openings you can track and the professional contacts you can make. E-mail and smart phones make it easier to pitch yourself and set up appointments. ...
  • +3

    Awesome Twitter Tips for Marketers

    Awesome Twitter Tips for Marketers
    Twitter can be a great resource–if you know how to use it. Here are 28 tips for marketers who want to learn how to use Twitter to network and share information: 1. Determine your purpose
 Before spending any amount of time on Twitter, you should decide what you want to get out of it. Do you want to meet people who ...
    Rated: +3
  • Rate

    Global Public Relations Careers

    Global Public Relations Careers
    Getting the Message Across Borders Public relations is becoming a truly international industry. But before going straight for a PR career overseas, do some research. The industry's growth abroad is slower than you might think, and there may be unforeseen challenges involved in creating a global campaign. You'll also want to consider looking at both PR firms abroad and domestic companies ...
  • +1

    What Experienced Workers Can Gain from Internships

    What Experienced Workers Can Gain from Internships
    By Matt Villano | Monster Contributing Writer  Out of gainful employment, out of job offers and running out of savings, Scott Stevens of Portland, Oregon, has turned to a familiar strategy to gain experience and keep his skills fresh: The internship. In spring 2009, Stevens, 35, took an internship on a sustainable tourism project for Travel Portland, a nonprofit destination ...
    Rated: +1
  • +1

    5 Things You Need to Give up to Get A Job

    It’s time for the reality check. America is in a recession, and jobs are fewer while competition is greater. It takes even more hustle, dedication, and tenacity to land a job today than it did for your parents. Having a degree isn’t always enough, and sorry to break it to you, but you aren’t likely to get your dream job ...
    Rated: +1
  • Rate

    Yo, Job Seeking Advice Via the Jersey Shore!

    Thought The Jersey Shore was just all tanning, fist pumps and hair gel? Think again! Turns out the kids from Joizy can teach us about more than just Ed Hardy, Italian flag ornamentation and extreme midriffs. Their “techniques” can get your resume noticed, rock an interview and even get you hired! Think we’re kidding? Get in the zone and check ...
  • Rate

    Take a Break From Your Job Search

    6 Ways to Maintain Your Sanity While Looking for Work They say looking for a job is a full-time job in itself, but that’s only partially true. Full-time jobs come with things like regular paychecks, benefits and a sense of pride and accomplishment. Compare that to the frustrating, tedious and mostly unrewarding task of finding a job, and it’s no wonder ...
  • Rate

    Expert Advice: Marketing Organizational Structure for Consumer Product Companies

    Expert Advice: Marketing Organizational Structure for Consumer Product Companies
    Question What is the common marketing organizational structure for consumer products companies? Answer Consumer products companies are typically divided by both brand and function. In other words, two people might work on Dove bar soap, but one is in marketing and one is in product supply. In each function, there are different layers of management. In the Brand function, for example, ...
  • +2

    How to Find a Job Over the Holidays

    How to Find a Job Over the Holidays
    OFFICE PARTIES: Conquering the holiday office party doesn't just mean keeping track of how much you drink. Seasonal social events can be the best opportunity to network within your company, so you may want to consider veering away from the buffet line. "Whether you're the life of the party or full of social anxiety when it comes to holiday events, it's ...
    Rated: +2
  • +1

    Sleep Your Way to the Top, Ace Your Ad Interview!

    Sleep Your Way to the Top, Ace Your Ad Interview!
    The Situation: You just nabbed a huge interview with an ad house you thought you’d never be able to set foot in, let alone work for. You’re nervous. You’re excited. You know the company’s goals and objectives inside and out and you’ve assembled and reassembled your book about a zillion different times and ways. Now what? Experts are quick to recommend ...
    Rated: +1
  • Rate

    Understand Recruitment Cycles to Give Your Job Search an Edge

    Understand Recruitment Cycles to Give Your Job Search an Edge
    John Rossheim, Monster When it comes to connecting with the right job opportunity, timing isn't everything, but it's certainly something. Tuning into industries' and employers' annual recruitment cycles just might give you a decisive edge. That's the consensus of recruiters and employers with fingers on the pulse of seasonal variations in hiring. Here's a quarter-by-quarter summary of how these hiring dynamics ...
  • Rate

    Perfect Your Business Handshake

    Perfect Your Business Handshake
    by Beverly West | Monster Contributing Writer Communicating confidence and reliability is essential to the success of any business. And since administrative assistants are often on the front lines of a company's public image, knowing how to make a good first impression is one of the unspoken but fundamental parts of their jobs. Whether you're interacting with a customer, your boss ...
  • Rate

    The Geographically Limited Job Search

    The Geographically Limited Job Search
    Peter Vogt / Monster Job hunting becomes harder than usual when you have to confine your search geographically. But you can find a job under such constraints with the right strategy. Start Sooner Rather Than Later, Especially If You're Moving After graduating from Brown University in 2004, Stephanie Harris looked for a job long distance for about four months, "doing interviews ...
  • +1

    Turn Your Passion Into an Advertising Career!

    Turn Your Passion Into an Advertising Career!
    What's the most important qualification advertising agencies look for in young candidates, whether their interests lean toward the creative professions, account management or media buying? Industry experts say it's all about having the right instincts (and preferably some training) about how to deliver a crafted message to a targeted audience in the complex universe of advertising media. Here's a look at ...
    Rated: +1
  • Rate

    Career Profile: Web Designer

    Career Profile: Web Designer
    This article first appeared on Monster. The position of Web designer may be the glamour job of the Web-development field. Others involved in Web projects, such as information architects and programmers, hold jobs that many people just don't understand. By comparison, Web designers are involved in creating the icons, images, navigational tools and other features that give Web projects their public ...
  • Rate

    MediaBuzz's Ultimate Job Search Guide

    Let Us Help You Find the Perfect Job Wanna finally land that dream job? MediaBuzz can help! We've gathered expert tips on everything from job searching to resume building. Need to customize your cover letter? We can tell you how! Not sure what to include in your resume? We've got you covered! Looking for a few tips on how to ace ...
  • +2

    Glamorous Global Advertising Jobs, Yes Please

    Glamorous Global Advertising Jobs, Yes Please
    Advertising can be exciting, glamorous and very creative. In fact, creativity may be more critical for international accounts than domestic-based advertising. Developing culturally appropriate ways to communicate with consumers in other countries is critical to success, and it is not always easy. Here are some tips for launching an advertising career on a global track: Getting in the Door Many people ...
    Rated: +2