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    The World's 20 Worst Places to Work

    The World's 20 Worst Places to Work
    Hardship Posts These days few workers feel confident enough to make demands of their employers. With the global economy enduring the worst downturn in decades, lots of workers in the U.S. and other countries are happy to have a job, any job. There are places, though, where it's so tough to live that employees can still get companies to pay them ...
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    The 10 Best Jobs for the Worst Times

    The 10 Best Jobs for the Worst Times
    by Hannah Waters, Geezeo.com Job security is definitely up in the air right now for everyone. If you are out of a job, however, try considering some of these jobs that seem to thrive even during tough times. Although everyone and every industry is hit hard with job losses and cutbacks, these types of jobs seem to hover just a little ...
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    10 Ways to Tell if Your Job Search is a Joke

    10 Ways to Tell if Your Job Search is a Joke
    In celebration of April Fool’s Day last week, I was asked by a few fellow bloggers to address foolish job search tactics. However, it’s hard to write something funny when what you’re seeing is no joke. We’ve got 15 million job seekers right now. I’d argue more than 70% of them are conducting a weak job search. I guess the good ...
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    10 Ways to Make Yourself Unfireable

    Don't just sit there, basking in your continued employment... Phew. You survived the culling. Or maybe your company has managed to avoid a mass layoff. Either way, you're one of the lucky ones. Unlike so many of your friends and family, you won’t have to deal with the unemployment office or cancel your cable -- yet. But instead of sitting ...
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    Job Profile: Marketing Manager

    Job Profile: Marketing Manager
    Job Description: Marketing managers develop the firm’s marketing strategy in detail. With the help of subordinates, including product development managers and market research managers, they estimate the demand for products and services offered by the firm and its competitors. In addition, they identify potential markets—for example, business firms, wholesalers, retailers, government, or the general public. Marketing managers develop pricing strategy to ...
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    Climb the Ad/Marketing/PR Career Ladder

    Climb the Ad/Marketing/PR Career Ladder
    Finally, your foot is in the door! But, now you’re thinking, “How can I get ahead?” Patience, patience grasshopper - It’s good to be motivated, but bear in mind, making your way up the career ladder takes time and, of course, hard work. But don't get discouraged! Check out these tips to make your climb a little easier. Trust us, the ...
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    Movin' on Over in PR -- From Agency to Corporate

    Movin' on Over in PR -- From Agency to Corporate
    Perry Schwartz spent the first seven years of his career at large, multinational agencies. Then, he moved to the client side, joining the Canadian rewards program, Air Miles, as PR manager. There, he has developed a strong understanding of consumer-focused PR, including what is and what is not relevant when promoting a client that calls "the public" its customer base. As ...
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    What Experienced Workers Can Gain from Internships

    What Experienced Workers Can Gain from Internships
    By Matt Villano | Monster Contributing Writer  Out of gainful employment, out of job offers and running out of savings, Scott Stevens of Portland, Oregon, has turned to a familiar strategy to gain experience and keep his skills fresh: The internship. In spring 2009, Stevens, 35, took an internship on a sustainable tourism project for Travel Portland, a nonprofit destination ...
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    Awesome Twitter Tips for Marketers

    Awesome Twitter Tips for Marketers
    Twitter can be a great resource–if you know how to use it. Here are 28 tips for marketers who want to learn how to use Twitter to network and share information: 1. Determine your purpose
 Before spending any amount of time on Twitter, you should decide what you want to get out of it. Do you want to meet people who ...
    Rated: +3
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    Yo, Job Seeking Advice Via the Jersey Shore!

    Thought The Jersey Shore was just all tanning, fist pumps and hair gel? Think again! Turns out the kids from Joizy can teach us about more than just Ed Hardy, Italian flag ornamentation and extreme midriffs. Their “techniques” can get your resume noticed, rock an interview and even get you hired! Think we’re kidding? Get in the zone and check ...
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    Out-of-Work? Reinvent Yourself as a Community Manager!

    Out-of-Work? Reinvent Yourself as a Community Manager!
    Out-of-work copywriters and journalists can reinvent themselves as social-media brand advocates!! In advertising, there is a widely known but rarely discussed career path for the wise: Approach your career like any smart professional athlete or super model might - have a career back-up plan arranged for after you "peak." Second careers for ad professionals are so common, there is actually a ...
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    Job Profile: Market Researcher

    Job Description: Market and survey researchers gather information about what people think. Market, or marketing, research analysts help companies understand what types of products people want and at what price. They also help companies market their products to the people most likely to buy them. Gathering statistical data on competitors and examining prices, sales, and methods of marketing and distribution, they ...
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    How to Find a Job Over the Holidays

    How to Find a Job Over the Holidays
    OFFICE PARTIES: Conquering the holiday office party doesn't just mean keeping track of how much you drink. Seasonal social events can be the best opportunity to network within your company, so you may want to consider veering away from the buffet line. "Whether you're the life of the party or full of social anxiety when it comes to holiday events, it's ...
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    Career Profile: Web Designer

    Career Profile: Web Designer
    This article first appeared on Monster. The position of Web designer may be the glamour job of the Web-development field. Others involved in Web projects, such as information architects and programmers, hold jobs that many people just don't understand. By comparison, Web designers are involved in creating the icons, images, navigational tools and other features that give Web projects their public ...
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    Job Profile: Advertising Sales Agents

    Job Description: Advertising sales agents—often referred to as account executives or advertising sales representatives—sell or solicit advertising primarily for newspapers and periodicals, television and radio, websites, telephone directories, and direct mail and outdoor advertisers. Because such a large share of revenue for many of these media outlets is generated from advertising, advertising sales agents play an important role in their success. ...
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    Brand Advocates: Brands' New Model Army

    Brand Advocates: Brands' New Model Army
    Forrester Research is calling for a complete overhaul of the marketing function, in which brand managers are ditched in favor of a new model of working involving 'brand advocates'. But can a reactive role creating 'on the fly' plans really work for businesses? There was a time when brands could demand consumer attention and retailer distribution simply by buying TV airtime. ...
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    Eight Steps from PR Practitioner to PR Manager

    Eight Steps from PR Practitioner to PR Manager
    What does it take to make the move from PR practitioner to PR manager? Talent, stamina, a bit of star power, and a handful of strategies and tactics that can help you hit your target. “In agencies, a lot of the hiring decision is based on production: billable hours, getting and retaining clients, who’s a superstar,” says Rhoda Weiss, CEO of ...
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    Job Profile: Public Relations

    Job Description: Widespread public relations services firms can influence how businesses, governments, and institutions make decisions. Often working behind the scenes, these firms have a variety of functions. In general, firms in public relations services advise and implement public exposure strategies. For example, a public relations firm might issue a press release that is printed in newspapers across the country. Firms ...
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    Multicultural Marketing: Growth = Opportunity

    Multicultural Marketing: Growth = Opportunity
    Culture cannot be learned, says Wanla Cheng, president of multicultural marketer Asia Link Consulting Group. It must be absorbed by osmosis. For example, a non-Chinese marketing expert might know that in Chinese culture the number eight is propitious and four is bad, but he cannot truly understand what a Chinese immigrant wants –- or fears -– from an American bank. Without ...
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    5 Job Hunting Mistakes that Scream "I'm Unprofessional"

    5 Job Hunting Mistakes that Scream "I'm Unprofessional"
    In most job-filling situations, the employer has the luxury of choosing from several well-qualified applicants, all of whom could probably do the job. That's when the little things, like the common but often unrecognized mistakes described here, almost always come into play. Make sure you avoid them, so they don't cost you a shot at the job. h4. *1. Using a ...