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Job Profile: Art Director

Bureau of Labor Statistics

Art Director



Job Description:

Art directors develop design concepts and review material that is to appear in periodicals, newspapers, and other printed or digital media. They decide how best to present information visually, so that it is eye catching, appealing, and organized. Art directors decide which photographs or artwork to use and oversee the design, layout, and production of material to be published. They may direct workers engaged in artwork, design, layout, and copywriting.

Median Salary:

$90,000 (United States)

Education:

Many colleges and universities offer programs leading to a bachelor’s or master’s degree in fine arts. Courses usually include core subjects such as English, social science, and natural science, in addition to art history and studio art. Independent schools of art and design also offer postsecondary studio training in the craft, fine, and multi-media arts leading to certificates in the specialties or to an associate or bachelor’s degree in fine arts. Typically, these programs focus more intensively on studio work than do the academic programs in a university setting.

Job Outlook

Employment of artists and related workers is expected to grow 16 percent through 2016.Demand for illustrators who work on a computer will increase as Web sites use more detailed images and backgrounds in their design.