Career Resources >> Browse Articles >> Entering the Marketing, Advertising or PR Field
How to Become a Marketing/Advertising/PR Professional
Christina Macres | MediaBuzz
Step 4: Assemble Your Book
Creating a book is not necessary for all media jobs. A book is usually assembled for creative jobs, such as, graphic designers and copywriters. A collection of your work, published or otherwise, your book should do the talking. Focus on your strengths. If you’re an artistic mastermind, your book should contain photos, drawings, etc. If you’re a whiz with words, your book should reflect your copywriting/press release skills.
Assemble a clean, edited (your book is not a catch-all!), professional book full of brilliant ideas and you may just find yourself one step further in your quest to landing the media job you want.
Check out the MediaBuzz Book Building section for more info.