How to Become a Marketing/Advertising/PR Professional

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Thinking about getting into advertising, marketing or PR? Smart, very smart. With technology and internet industries booming, media professions can be some of the highest paying out there. And it’s not just about the cash: Successful advertising, marketing and PR pros enjoy industry perks, a high degree of self-determination, and the ability to rise quickly through the ranks. No surprise, then ... Full Story

Career and Job Search Advice

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    How to Make Friends in and out of the Office

    How to Make Friends in and out of the Office
    When we were younger, making friends was easy. School provides us with an instant pool of people our own age that we interact with on a daily basis, who are in the same boat we are. But once we leave college and enter the real world, finding friends can be a more difficult task, especially if you have to relocate for ...
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    Confessions of a Account Exec.: Hybrid Multitasking

    Confessions of a Account Exec.: Hybrid Multitasking
    Upon entry of high school the first thing every freshman gets is a complimentary day-planner. Walk in to any office supply store and there are aisles dedicated to the holy art of scheduling with cute calendars and personal schedule books as far as the eye can see. But there is more than one way to skin a cat. The Trials of ...
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    5 Tips for Getting Through a Group Interview

    5 Tips for Getting Through a Group Interview
    Group interviews are relatively easy if you work well in a team and are able to make your ideas heard in a crowd. However, they can be challenging if you have a quieter personality and prefer to keep to yourself. Regardless of how you feel about group interviews, there’s no reason you should treat them any different, in most respects, than ...
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    How to Ace the Phone Interview

    How to Ace the Phone Interview
    Most people regard a phone interview as a mere formality on their way to a face-to-face interview. Although the phone interview is usually just a preliminary step to the formal interview, it is just as important. If you don't impress your future employer with your phone interview, you'll never make it to the formal interview. Are you nervous talking on the ...
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    6 Bathroom Etiquette Tips for the Office

    6 Bathroom Etiquette Tips for the Office
    You spend eight-plus hours at work every day, so you can assume that that nature will call at least once during your day. Besides your desk, the office bathroom is where you might spend the most time during the workday. Since you spend so much of your day there, the office bathroom should be a comfortable, approachable place. Make sure you ...
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    How to Speak More Assertively

    How to Speak More Assertively
    If you deal with daily meetings and interactions with coworkers, you know just how important it is to speak assertively. But what exactly does “assertively” mean and how do you speak your mind without coming across as rude? These are important questions, as communicating effectively — not to mention politely — is pivotal to your professional success. The last thing you ...
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    Confessions of an Account Exec: Odd Jobs You Didn’t Sign up For

    Confessions of an Account Exec: Odd Jobs You Didn’t Sign up For
    When you interview for a job at a public relations agency, you learn about the environment, your coworkers, the starting pay and your benefits package. But there are a few job responsibilities that you might not find out about until after you’ve been hired. Getting ad rates Your client is hosting an event and decides they’re interested in buying advertisement space ...
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